Greenwich Café

Identity design, food packaging and marketing materials for Greenwich Park Cafés.

Creating Original Café Branding

We were commissiond by Creative UK – a leading bar & pop-up food operator to design new café identities for Greenwich park for a successful tender for the Royal Parks.

Greenwich has three café and food units, each with a different style and food offering.  We created a brand identity could be recognised as a strong single brand but with a unique character for each sub-brand.

Our solution was to create a typographic identity with alternate styles and colour palettes for each of the cafes.

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Position

Café Packaging and Marketing Materials

The cafe food packaging and promotional materials needed a design that could share generic elements and showcase the individual cafes while meeting the economic and practical considerations for the whole design project.

Accent items such as coffee sleeves and food bags are mixed with generic items like cups to create a cost-effective and complete suite of packaging materials.

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If you’re wondering where next? for the story of your brand, business, or campaign, we’d really love to hear from you. So let’s talk…

Found This Interesting?

If you’re wondering where next? for the story of your brand, business, or campaign, we’d really love to hear from you. So let’s talk…